Its been years since amazon.com is on the peak of its growth. It just keeps on growing right from the year it started. Adding and managing everything that too very easily amazon.com has stuck its foot in the Internet shopping industry.
Amazon.com is now paying $300M in cash to a company who has a name of being the largest online seller of audiobooks, Audible.com. This counts to 23% of premium stock holdings. Audible has a vast collection of more than 70,000 audiobooks for sale. This deal will make it easy for Amazon.com users to download the purchased books as soon as they place the order making it easy for them to get it at their ease. This service would be similar to what Amazon.com’s digital market provides, download movies, TV shows, and music instead of getting DVDs and CDs in mail.
The audiobooks market recorded a $923M in sales in 2006 and increased by 8% in 2007. This deal is sure going to make Amazon.com sales figures expand substantially. This could be the profitable acquisition for Amazon.com keeping in mind that Audible.com was the first Internet company to get the Digital Rights Management also known as D.R.M. Software to real use despite users grievances bringing home the money to the Digital industry.
